Magazine advert questionnaire

The questionnaire below was given out to twenty people, ten male and ten female all between the ages of eleven and eighteen providing good results from a sample of my target audience. This was taken out to provide me with the knowledge of what an advert should look like and what my target audience liked when looking at my first design thus in turn it will help me create a magazine advert suitable for my target audience. Initially I however had more questions than the ten below yet felt that it took far too long and made people give me answers that wouldn’t help me in my design so decided to throw them out and leave the ones that were key in altering my advert to make it more professional or effective.



1) Do you think that the background colours fit in with the calm tone of Carly’s music?
Yes No Some of them
2) Do you feel that there are enough images on the advertisement?
Yes there is enough No there isn’t enough
3) How about the font? Is the size efficient enough to catch attention?
Yes it’s big enough No it’s not big enough Needs to be a tiny bit bigger
4) Is the style of font effective, does it draw you in? (explain what parts you like and don’t like)
Yes ……………………………………………………………………………………………………………………………………………………………….

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No ………………………………………………………………………………………………………………………………………………………………

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5) Where the text is coloured with a different background (such as ITunes) do you think that this makes the text stand out more or make It look less attractive to look at?

Less attractive Stands out more
6) Are the magazine ratings from Billboard etc suitable for the advert?
Yes No
7) Do you feel the white borders for the images work or do you feel black would be better, or maybe even some other colours? (State what)
Keep them white Make them Black Other colour
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8) With the background colour being red and bright does it create the wrong tone for the soft pop type genre that Carly uses?
Creates the wrong tone Creates the right tone
9) What would you change or add to the advert if you could?
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10) The digipak advert has many different features which do you think is the most important and will gain more public interest? (if other state what)
The pictures The ratings from other magazines The place where it is being sold Other