- mass culture is growing more sophisticated with each passing year.
- positive brainwashing the popular media lets us soak up information as well as entertaining us by making our minds sharper.
- everything is good for you Steven Johnson 2005.
Audiences:
- Needle Model - audience is injected with bad information & you believe it without a doubt you must accept it.
- Negative gratification Model - audience is resistant & awesome by creating deviant reading
Essential Skills:
- Positive Thinking
- Independent
- Creativity
- Insightful
- Punctual
- Team Player
- Computer Skills
- Update To Media
- Analytical
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