Monday, 21 March 2011
Wednesday, 16 March 2011
Reality & Meaning
Aristole:
- reality doesnt make sense as we try to find meaning of it which is hard to describe e.g) meaning of life
- reality within a film is already made so actions came from the plot e.g) revenge from a family death
- actions cause emotions & effects e.g) win money - happy, then gets it stolen - unhappy, gets in back - happy
- action drives the plot forward & without it there would be no emotion or any meaning
His theory of marrative states that without action a narrative cannot progress & that all meaning is gained as a result of this stimulus.
- reality doesnt make sense as we try to find meaning of it which is hard to describe e.g) meaning of life
- reality within a film is already made so actions came from the plot e.g) revenge from a family death
- actions cause emotions & effects e.g) win money - happy, then gets it stolen - unhappy, gets in back - happy
- action drives the plot forward & without it there would be no emotion or any meaning
His theory of marrative states that without action a narrative cannot progress & that all meaning is gained as a result of this stimulus.
Narrative In Short
Narrative is:
- organisation given to a series of facts
- very important as it makes sense of a film - start to end
- make interpretations between different scenes/events
- Exampl: Fill in gaps of getting in a plane & landing - they dont show a four hour journey as it would take too long & would uninterest the audience
How to seperate story or Narrative - story is the irreducible substance of a story ( A meets B, something happens & order returns)
Narrative is the way that the story is realted (fiske et al 1983)
- organisation given to a series of facts
- very important as it makes sense of a film - start to end
- make interpretations between different scenes/events
- Exampl: Fill in gaps of getting in a plane & landing - they dont show a four hour journey as it would take too long & would uninterest the audience
How to seperate story or Narrative - story is the irreducible substance of a story ( A meets B, something happens & order returns)
Narrative is the way that the story is realted (fiske et al 1983)
Monday, 7 March 2011
In Response To Music Video Influence
In response to the post found here >>> http://jonnyholmesmediablog.blogspot.com/2010/09/theorist.html#comments i am going to look at the genre and the audience links for the same music video mine by Taylor Swift.
The genre links are as follows:
- the artist on the music video is a female singer which at the moment are stereotypically seen to talk more about their feelings and the pain while males record their revenge or what are going to do in result to what happened to them & mostly about positive feelings.
- both Carly & Taylor produce fairly slow songs yet have a pop type soul feeling to them thus linking the genres together.
- although the genre matches the meaning of the song is completely different as own artists song is all about loss and pain while the famous females is mainly about love and keeping something and making it hers.
- as well as this the beats are also similar with similar tones used which keep the emotions going throughout the whole video so that you feel connected towards the artist and what they are going through as well as possibly relating towards it.
The audience links are as follows:
- because of the type of music and the female artist the audience that are going to be attracted to the track will be mainly young teenage females. This is because countless studies have been used to find out what the female gender prefers which has been recorded as being of a pop like genre as well as having a female artist.
- the female artist will attract a female audience as they look up to celebrities as role models as seeing as the song is about love we feel that teenagers will connect to it more than younger children. that said we do feel however that the older generation will connect to the music video and relate to it.
- our singer is very similar to what Taylor Swift is like which we have taken in consideration within our own music video design allowing us to hopefully attract the same type of audience which we are targeting.
The genre links are as follows:
- the artist on the music video is a female singer which at the moment are stereotypically seen to talk more about their feelings and the pain while males record their revenge or what are going to do in result to what happened to them & mostly about positive feelings.
- both Carly & Taylor produce fairly slow songs yet have a pop type soul feeling to them thus linking the genres together.
- although the genre matches the meaning of the song is completely different as own artists song is all about loss and pain while the famous females is mainly about love and keeping something and making it hers.
- as well as this the beats are also similar with similar tones used which keep the emotions going throughout the whole video so that you feel connected towards the artist and what they are going through as well as possibly relating towards it.
The audience links are as follows:
- because of the type of music and the female artist the audience that are going to be attracted to the track will be mainly young teenage females. This is because countless studies have been used to find out what the female gender prefers which has been recorded as being of a pop like genre as well as having a female artist.
- the female artist will attract a female audience as they look up to celebrities as role models as seeing as the song is about love we feel that teenagers will connect to it more than younger children. that said we do feel however that the older generation will connect to the music video and relate to it.
- our singer is very similar to what Taylor Swift is like which we have taken in consideration within our own music video design allowing us to hopefully attract the same type of audience which we are targeting.
Due to the similarities i conducted a small Questionnaire that i used on ten people which helped me understand what myself and my group could use in the music video to make it more effective and connect the two videos together.
1) What do you feel the target audience will be? (Pick One)
young children (7-12) teenagers (13-19) young adults (20-26) above (27+)
2) What gender of audience do you feel will be attracted to the video more?
male or female
3) Do you feel that music videos are better in color of black and white for the music video that we want to produce for the ttrack played here? (slow song)
black and white or full colour
4) After listening to the song do you think our target audience are a good choice?
yes no
...........................................................................................................................................................................
RESULTS:
1) young children - 0/10
teenagers - 7/10
young adults - 2/10
above - 1/10
2) male - 2/10
female 8/10
3) black and white - 6/10
full colour - 4/10
black & white - the people who gave this answer explained that it was mainly due to the feel that they would recieve from the video as they felt that black and white was more of a sad colour instead of bright colours which respresent happiness.
colour - the people who picked this heading said that they felt that the video needed to be slightly more happier as the song was able to create the sad emotion itself thus didnt need it to be black and white as well.
4) yes - 7/10
no - 3/10
This provides a good feedback allowing me to understand the target audience more allowing me to alter some aspects of the music video which will hopefully attract more of an audience and more importantly our target audience will be attracted at it too.
Subscribe to:
Comments (Atom)